Privacy Policy

1. Information We Collect

Information you provide directly. When you request a free estimate, contact us, subscribe to our newsletter, or submit a tree diagnosis, we may collect:

• Name
• Phone number
• Email address
• Property / service address
• Details about the services you are interested in
• Photos you voluntarily upload (for example, when submitting a tree diagnosis request)
• Any messages or notes you include with your request

Information collected automatically. Like most websites, we and our service providers automatically collect certain technical data when you visit the Site, including:

• IP address and browser type
• Pages visited, referring URLs, and time spent on pages
• Approximate location derived from IP address
• Device and operating system information

This data is collected using cookies and analytics tools (including Google Analytics and Google Search Console) to help us understand how visitors use the Site and improve our content.

2. How We Use Your Information

• To respond to your free estimate request and provide the services you ask about
• To schedule visits and communicate about your property or service
• To send appointment reminders, service updates, and follow-up communications
• To send newsletters and marketing emails (only if you have opted in — you may unsubscribe at any time)
• To improve our website, services, and customer experience
• To analyze traffic and measure the performance of our marketing efforts
• To comply with legal obligations and protect our legal rights

3. How We Share Your Information

We do not sell your personal information. We may share data with:

• Service providers who help us operate the Site and our business (for example, email delivery, analytics, and customer relationship management providers). These providers are bound by confidentiality obligations and may only use your data to provide services to us.
• Third-party platforms such as Google Analytics, which collect usage data under their own privacy policies.
• Business partners only when necessary to fulfill your service request, and only the information needed to complete that request.
• Legal authorities when required by law, court order, or to protect our rights, safety, or property.

4. Cookies and Tracking Technologies

We use cookies and similar technologies to operate the Site and analyze traffic. You can control cookies through your browser settings; however, disabling cookies may affect some features of the Site. Google Analytics uses cookies to collect and analyze anonymous usage data. You can review Google's privacy practices at policies.google.com/privacy.

5. Data Retention

We retain personal information only as long as necessary to provide our services, respond to your requests, and comply with legal obligations. Estimate and customer service records are typically retained for the duration of the customer relationship plus a reasonable period to meet record-keeping requirements.

6. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect your personal information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

7. Your Privacy Rights

Depending on where you live, you may have certain rights regarding your personal information. To the extent required by applicable law — including the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), the EU General Data Protection Regulation (GDPR), and similar state laws — you may have the right to:

• Know / Access: request a copy of the personal information we hold about you.
• Correct: request that we correct inaccurate or incomplete information.
• Delete: request deletion of your personal information, subject to legal retention obligations.
• Opt out: opt out of the “sale” or “sharing” of your personal information for cross-context behavioral advertising or marketing.
• Limit use of sensitive data: limit the use of sensitive personal information as defined under California law.
• Withdraw consent: withdraw consent to processing that relies on your consent, including marketing emails and SMS messages.
• Non-discrimination: exercise these rights without being denied service or treated unfairly.

Do Not Sell or Share My Personal Information. BetterScapes does not sell your personal information and does not share it for cross-context behavioral advertising. You do not need to submit a request to opt out, because we do not engage in these practices. If you would like us to limit any other sharing of your information, contact us using the information below.

Your Choices and Controls. You can:

• Unsubscribe from marketing emails at any time by clicking the unsubscribe link in the email or by contacting us.
• Opt out of SMS messages by replying “STOP” to any message (see our SMS Privacy Policy below).
• Disable or clear cookies through your browser settings.
• Request access to or deletion of your data by contacting us.

To exercise any of these rights, contact us using the information in Section 11 below. We will verify your identity where appropriate and respond within the timeframe required by applicable law (generally within 45 days).

Authorized agents. You may designate an authorized agent to submit rights requests on your behalf; we may require confirmation of the agent's authority.

8. Children's Privacy

Our Site and services are not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us and we will promptly delete it.

9. Third-Party Links

The Site may contain links to third-party websites we do not control. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party sites you visit.

10. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date above. We encourage you to review this page periodically to stay informed about how we protect your information.

SMS Privacy Policy

Communication via SMS and Mobile Messaging

By providing your mobile phone number to BetterScapes Lawn Shrub & Tree Care (“BetterScapes Lawn Shrub & Tree Care”), you expressly consent to receive communications from us, including text messages (SMS or MMS) and phone calls, related to your use of our services, your account, transactional updates, or other service-related notifications. These communications may be sent via automated technology or manual dialing systems. Message frequency may vary based on your interaction with BetterScapes Lawn Shrub & Tree Care. Standard message and data rates may apply. Please contact your mobile carrier for details.

Opting Out

You may opt out of receiving SMS messages from BetterScapes Lawn Shrub & Tree Care at any time by replying “STOP” to any SMS you receive. Upon sending “STOP,” we will send a confirmation that you have been unsubscribed. After this, you will no longer receive SMS messages unless you opt in again. You may also request to opt out by contacting us directly at the email address listed on this site.

Use and Protection of Mobile Information

Your mobile number and opt-in status will not be shared, sold, rented, or used for third-party marketing purposes. BetterScapes Lawn Shrub & Tree Care will only use your phone number in accordance with this Privacy Policy and for the specific services or communications you've consented to receive.

Consent and Acceptable Use

Providing your mobile phone number constitutes your agreement to receive communications as described above. Use of our messaging services is subject to our Acceptable Use Policy, which outlines requirements around consent, content restrictions, sender identification, and opt-out handling. You can view our Acceptable Use Policy below.

SMS Acceptable Use Policy

This Acceptable Use Policy (the “Policy”) outlines the rules governing the use of messaging and communication services (“Services”) provided by BetterScapes Lawn Shrub & Tree Care (“BetterScapes Lawn Shrub & Tree Care,” “we,” “our,” or “us”). By using our Services, you agree to comply with this Policy. Failure to comply may result in suspension or termination of access to Services.

Consent Requirements

Obtaining Consent:

You must obtain express consent from individuals before sending any SMS, MMS, or other electronic messages. This includes:

• A clear, affirmative opt-in (e.g., checking a box or submitting a web form).
• Disclosure of the type and frequency of messages.
• A link to this AUP and our Privacy Policy.

You must retain a record of consent, such as a timestamp or signed agreement.

Sample Opt-In Language

“By checking this box, you consent to receive text messages from BetterScapes Lawn Shrub & Tree Care regarding your account and services. Up to 10 msgs/month. Msg & data rates may apply. Reply STOP to opt out. Consent is not a condition of purchase. See our Privacy Policy and Terms of Use.”

Revocation of Consent (Opt-Out)

Users can revoke consent at any time by replying with standard opt-out keywords (e.g., “STOP”, “UNSUBSCRIBE”). One final message may confirm opt-out. No further messages may be sent without new consent.

Identification

All outbound messages must clearly identify BetterScapes Lawn Shrub & Tree Care as the sender, unless they are part of an ongoing conversation initiated by the recipient.

Message Content Restrictions

You may not use our Services to send or facilitate content that includes:

Unsolicited or Spam Messages

• Advertising or promotional messages without explicit user consent
• Purchased phone lists or shared third-party consents

Illegal or Restricted Content

• Child exploitation material
• Hate speech or incitement to violence
• High-risk financial services (e.g., payday loans, crypto schemes)
• Debt relief or credit repair services
• Cannabis, CBD, or other controlled substances
• Prescription drugs without a license
• Gambling or betting content
• “Make-money-fast” or deceptive income claims

SHAFT Content

• Sexually explicit material
• Hate-based content
• Alcohol promotions
• Firearms and ammunition sales
• Tobacco or vaping products

Fraudulent or Malicious Content

• Phishing or impersonation
• Malware, spyware, or viruses

Evasion and Abuse

You may not:

• Use URL shorteners from shared public domains (e.g., Bit.ly)
• Misspell keywords or evade detection filters intentionally
• Send similar messages from multiple numbers (“snowshoeing”)
• Alter headers or spoof sender identity

Frequency and Reconfirmation

If you send recurring messages, you must:

• Inform users of the frequency
• Include regular reminders about opt-out options
• Reconfirm consent periodically as required by law

Enforcement

Violations of this Policy may result in:

• Warning or temporary suspension
• Termination of access to messaging services
• Reporting to telecommunications carriers and regulatory bodies

We reserve the right to amend this Policy at any time. Continued use of the Services indicates acceptance of the most current version.

Privacy and Data Usage

We do not share SMS opt-in information with third parties for marketing purposes. Mobile numbers will only be used for the purposes explicitly consented to, in accordance with our Privacy Policy. For questions about this Policy, contact us at the email address listed in the footer of this website.

SMS Terms & Conditions

These SMS Terms & Conditions govern the SMS/text messaging services (“Messaging Services”) provided by BetterScapes Lawn Shrub & Tree Care (“BetterScapes Lawn Shrub & Tree Care,” “we,” “our,” or “us”). By opting into our Messaging Services, you agree to these Terms.

Brand Name

BetterScapes Lawn Shrub & Tree Care

Types of Messages You May Receive

By opting in, you may receive:

• Appointment reminders
• Account notifications
• Product or service updates
• Customer support communications
• Promotional and marketing messages (only if consented to)

Message Frequency

Message frequency varies based on your interactions but will not exceed 15 messages per month unless otherwise specified at opt-in.

Message and Data Rates

Standard message and data rates may apply. Please contact your carrier for details.

Opt-Out Instructions

Text “STOP” to cancel at any time. You'll receive a confirmation message and will no longer receive SMS messages from us unless you opt in again.

Customer Support

• Text HELP for assistance
• Email: Listed in the footer of this site
• Call: Phone number listed in the footer of this site

Privacy & Data Use

Your number and opt-in information will never be sold or shared for third-party marketing. See our Privacy Policy for details.

Changes to Terms

These terms may be updated from time to time. Continued use of the Messaging Services after any changes constitutes your agreement to those changes.

Acceptable Use Policy

This Acceptable Use Policy describes the rules and guidelines that apply when you visit betterscapeslv.com or engage BetterScapes (“we,” “us,” or “our”) for lawn, tree, or pest care services. By accessing our Site or requesting our services, you agree to comply with this Policy. We may update these terms from time to time at our discretion.

1. Permitted Use

You may use our Site to learn about our services, request a free estimate, contact us, subscribe to our newsletter, and submit photos or information for tree diagnosis and service quotes. You agree to use the Site only for lawful purposes and in a manner that does not infringe the rights of, or restrict the use of, the Site by any third party.

2. Prohibited Conduct

You agree not to:

• Use the Site in any way that breaches any applicable local, national, or international law or regulation.
• Submit false, misleading, or fraudulent information in an estimate request, contact form, or tree diagnosis submission.
• Attempt to gain unauthorized access to, interfere with, damage, or disrupt any part of the Site, its server, or any networks or systems connected to it.
• Introduce or attempt to introduce viruses, malware, or any other malicious code to the Site.
• Scrape, copy, or redistribute Site content, data, or images without our prior written consent.
• Use the Site to send unsolicited communications, spam, or marketing to our staff or other users.
• Impersonate any person or entity, or misrepresent your affiliation with a person or entity.
• Use automated tools (bots, crawlers, or scrapers) to access the Site except as permitted by search engine indexing or with our written consent.
• Harass, threaten, or abuse our employees, contractors, or other users through any communication channel.

3. Intellectual Property

All content on this Site — including text, logos, images, service descriptions, and design elements — is owned by or licensed to BetterScapes and is protected by copyright, trademark, and other intellectual property laws. You may not reproduce, distribute, or create derivative works from our content without our prior written consent. Photos and information you submit remain yours; by submitting them you grant us a limited license to use them solely to provide the service you requested.

4. Service Requests and Estimates

Free estimates and service quotes are provided in good faith based on the information you supply and our on-site assessment where applicable. Estimates are not binding contracts until a written service agreement is signed. You agree to provide accurate property information and to allow reasonable access for assessment when requested.

5. User-Submitted Content

When you submit photos, messages, or other content to us, you confirm that you own or have permission to share that content and that it does not violate any third-party rights. We may use submitted photos to assess and complete your service, and — with your separate consent — to feature completed work in our marketing materials.

6. Security and Accounts

If you are given access to any account or portal associated with our services, you are responsible for keeping your credentials confidential and for all activity under your account. Notify us immediately of any unauthorized use or security breach.

7. Enforcement and Termination

We reserve the right to suspend or terminate access to the Site, decline service requests, and remove user-submitted content if we believe this Acceptable Use Policy has been violated. We may also report unlawful activity to law enforcement or regulatory authorities where appropriate. Nothing in this Policy limits any legal rights we may have.

8. Changes to This Policy

We may update this Acceptable Use Policy at any time. Changes take effect when posted on this page with an updated revision date. Continued use of the Site or our services after changes are posted constitutes acceptance of the revised Policy.

11. Contact Us

If you have questions about this Privacy Policy or our data practices, you may contact us:

• BetterScapes
• 2501 Saucon Valley Road, Center Valley, PA 18034
• Phone: (484) 224-1871
• Email: service@betterscapeslv.com